Our Story | JRNI

In 2007, JRNI noticed a fundamental shift in the way individuals wanted to engage with brands. Consumers had grown more informed and came to expect that every brand engagement was relevant, meaningful and addressed their specific needs. They expected to engage with brands on their terms, at a place and time that was convenient for them, with associates who understood their needs and desires.

This shift in consumer behavior gave birth to JRNI, which was established to focus on helping brands improve every engagement throughout the customer lifecyle. JRNI’s Customer Engagement Platform was built on the premise that educated consumers want to engage with brands on their terms and engage with knowledgable associates who provide relevant insights to their unique needs and they expect it during each and every engagement.

Today, the value of each engagement is critical to a business' success and JRNI is at the core of a global movement focused on empowering businesses to focus on the customer while delivering enduring, consistent and outstanding customer engagements throughout the entire customer lifecycle, at scale.

JRNI is a customer engagement platform focused on customer acquisition and retention. We’re not a CRM, CSAT, or a user support tool, the JRNI platform drives revenue.

Our solutions are designed to promote brands, grow businesses, drive-hyper personalization, and engage targeted audiences.

JRNI’s enterprise-grade appointment scheduling, queuing, and event platform optimizes the customer journey through powerful personalized experiences both in-person and virtually.

JRNI’s mission to enable lasting, trusted connections between brands and consumers. In a world where connections are the new commodity, brands need to do more than sell a product or service - they need to deliver unique, personalized engagements that provides relevant, human-to-human connections consumers crave. That's why we built JRNI - to empower our clients to establish and enhance trusted relationships through personalized engagements, at scale.

JRNI is the only SaaS solution designed to facilitate the customer engagement needs of enterprises. The JRNI Customer Engagement Platform is the cornerstone of a successful and scalable customer engagement strategy. JRNI suite of tools make it easy for customers and staff to book and manage engagements throughout the entire customer lifecycle. JRNI Analytics measures the success of your engagement strategy so you can tell how you’re driving revenue, converting customers, and optimizing the entire customer experience.

Founded in 2007
Team members 100+
Customers 800+
Engagements delivered 300M+

A brief history

JRNI was founded in 2007 with a single vision: to become the global customer engagement platform leader, for all organizations, across all channels. Today, thousands of enterprises across the world are using JRNI to manage millions of customer engagements every year.

2007

JRNI is Born

JRNI was founded as BookingBug

2010

JRNI signed its first enterprise client

We helped Levi's offer in-person jean fittings across Europe

2013

1000 Customers

JRNI acquires its 1000th customer

2015

One of EMEA’s fastest growing technology companies

JRNI received its first funding and was recognized by Deloitte as one of EMEA’s fastest growing technology companies

2016

JRNI goes global

JRNI opens offices in Boston and Sydney

2017

100th employee starts their journey

JRNI celebrated hiring its 100th employee and was listed in the Financial Times FT1000

2018

JRNI closes its series B

BookingBug raises $13.4m from PeakSpan Capital

2019

JRNI Studio becomes reality

JRNI launches its game-changing next-generation staff experience, JRNI Studio

2020

JRNI launches two significant offerings

JRNI Remote Appointments helps businesses improve service by offering experiences across multiple channels. With phone- and video-based appointments, you can give your customers the frictionless and continuous service they want and need. And with JRNI Analytics, enterprises have the tools to access insights into consumer behavior, business trends, and conversions.

2021

AKMAZO Capital Acquires JRNI

Majority Investment by AKMAZO Capital investment

2022

JRNI Scales with New Executive Team

JRNI adds several executives to their management team including Phil Meer as CEO as well as new CTO, SVP Marketing, SVP Sales, and CPO

2022

JRNI Launches the JRNI Customer Engagement Platform (CEP)

The JRNI Customer Engagement Platform is launched and is comprised of a tightly integrated set of modules designed to automate enterprise use cases supporting Event Management, Appointment Scheduling, Virtual & Physical Queue Management and, Advanced Reporting & Analytics as well as JRNI Studio, which delivers a next-generation staff experience that gives users actionable customer analytics to help them deliver personalized service..

2023

JRNI Launches Industry-First AI-Powered Automation for Events, Appointments, and Queuing

JRNI becomes the first and only global enterprise platform integrating AI-Powered Automation across its Intelligent Customer Engagement Platform. JRNI's new capabilities use Artificial Intelligence (AI) to proactively identify and communicate with consumers and customers while automating event management and appointment booking workflows.

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Award-winning technology

We’re honored to have been recognized over the years because of our customer implementations.

JRNI recognized in Q2 2021 as the fastest growing software in Appointment Scheduling.

JRNI named "market leader" by FeaturedCustomers.

JRNI named highest "market leader" by FeaturedCustomers.

Ranked 51st in BusinessCloud’s 100 eCommerce Trailblazers annual ranking of the most innovative eCommerce and retail companies in the UK.

JRNI named Market Leader by FeaturedCustomers.

Ranked 17th in BusinessCloud’s 100 eCommerce Trailblazers ranking of the most innovative eCommerce and retail companies in the UK.

Ranked 76th in Britain’s fastest-growing private technology companies.

Selected by CIO Review's editorial board as a top 20 company providing innovative customer experience management solutions.

BritishAmerican Business’ TransAtlantic Growth (TAG) Awards highlights SMEs operating and growing within the transatlantic business corridor.

Ranked 43rd fastest-growing technology company in 2017's Deloitte UK Technology Fast 50, based on revenue growth over the last four years.

Recognized by Deloitte as one of EMEA’s fastest growing technology companies, ranking at number 221 in the Technology Fast 500 2017.

Ranked 164th fastest-growing company in Europe. The FT1000 lists the 1000 companies in Europe that have achieved the highest percentage growth between 2012 and 2015, and it is a celebration of the innovative organizations that are the driving force of the European economy in the 21st century.

Recognized by Deloitte as one of EMEA’s fastest-growing technology companies, ranking at number 157 in the Technology Fast 500.

One of 20 standout startups identified by American Banker as part of their FinTech Forward program.

Ranked 26th fastest-growing technology company in 2016's Deloitte UK Technology Fast 50, based on revenue growth over the last four years.

Ranked 18th fastest-growing technology company in 2015's Deloitte UK Technology Fast 50, based on revenue growth over the last four years.

Recognized by Deloitte as one of EMEA’s fastest growing technology companies, ranking at number 79 in the Technology Fast 500 in 2015.

Won “The Microsoft Best Use of Technology in the Customer Experience” award with customer John Lewis.